"La Casa Rosa al Mare" is centrally located in the town of Rapallo, in front of the public beach and the main attraction of the town, its Medieval Castle. It is also close to the town's historic center, with a 24-hour supermarket, bars, restaurants, and various shops, as well as being near the train station, the cable car to Montallegro, and the central ferry terminal.

It is approximately 3. 5 km from Santa Margherita Ligure, about 8. 5 km from Portofino, and about 30 km from Genoa. The nearest airport is Genoa Cristoforo Colombo Airport, 40 km away.